Online advertising labeling: what do companies need to consider to avoid fines? / Article / “Akcionernoye obschestvo” magazine

Extensive amendments to the Federal Law No. 38-FZ “On Advertising” dated March 13, 2006 came into force in September 2022. And from September 2023 the provisions of the Code of Administrative Offenses on fines for violating labeling provisions came into force. However, advertisers and distributors still have many questions regarding the application of the new rules.

Vera Zotova, Ph.D. and a Senior Associate in the Intellectual Property and Information Technology Practice at Nordic Star and Olga Nechaeva, a Junior Associate in the Practice, have produced an article giving readers working with online advertising recommendations on placing such advertising in accordance with the law. They also answer a number of questions related to this.

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Vera Zotova
Senior Associate, PhD in Law

+7 931 210 50 03
St. Petersburg

Olga Nechaeva
Junior Associate

+7 921 639 65 71
St. Petersburg